PDF Out There: One Mans Search for the Funniest Person on the Internet

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Case in point. The Condescending Wonka is good to pull out whenever somebody is getting a little too big for their britches. There are no memes on the internet with the long-term appeal of SpongeBob memes. They are timeless and ageless, just like the guy who lives in a pineapple under the sea himself. The Drunk Baby meme is a real life saver if you think a drunk baby would be hilarious, as long as you know that it is extremely wrong to get a baby actually drunk in real life.

In memes, of course; this would be horrifying in real life. Karate Kyle loves his vengeance. Fortunately, he looks fairly incapable of exacting revenge of any caliber. Chemistry Cat is the science nerd equivalent of Business Cat. Actual Insanity Wolf offers extremely violent advice.

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But Baby Insanity Wolf does things so small that only the person who creates the meme has any idea it even happened. The Kardashians have spread themselves all over the internet, so it comes as no surprise that they are the source of many great memes. To stay ahead of the curve and stay on top of trending memes as they start cropping up, browse social bookmarking sites like Reddit or StumbleUpon, which are known to surface up-and-coming memes before more mainstream social networks like Facebook and Twitter.

In fact, just staying well connected online and abreast of the latest news can keep you on top of the latest breaking memes. Before you memejack, make sure you're well educated about what the meme means and implies. The last thing you want to do is offend your audience or memejack something you wouldn't have if you had fully understood the connotations of it.


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Luckily, the folks at Know Your Meme are usually on top of the popular memes, their histories, and their claims to fame so you can determine whether a meme is appropriate for your audience. To piggyback off the last point, understand that using memes will only be successful in your marketing if your audience appreciates the particular meme you're hijacking.

If your audience doesn't have any connection to the meme, doesn't understand it, or doesn't think it's funny, it doesn't matter if it's already been wildly popular among a general internet audience. Most importantly, make sure your memejacking isn't at the expense of being relatable. The way you hijack your meme should have something to do with your brand, industry, etc. If it's a stretch to create a funny meme that relates to your brand, then it's probably not worth doing. The most successful memejacks are those that cleverly incorporate some essence of the brand -- its industry, messaging, mission, slogan, etc.

Remember, posting content about subjects related to your brand often generates the most engagement. In other words, posting content unrelated to your brand -- like the latest internet meme that can in no way be aligned with your brand -- just isn't going to cut it. The most successful examples of memejacking have entertainment value, so while it's critical to make sure your audience can relate to it, don't aim to be serious. Make sure your memejack sticks to the original meme's format, style, and includes the same components.

Otherwise, you'll have a memejacking FAIL on your hands. Take another look at our 'Marketers' version. While this oversight luckily didn't really affect the success of our meme, we did feel a bit silly about it when a commenter called us out on it. Once you've created a meme to use in your marketing, what do you do with it? Well, as we mentioned earlier, memes make for really awesome visual content to use in your social media marketing efforts.

But it doesn't have to stop there. Here are some great ways to make the most out of your funny new meme:. Plain and simple, plant your meme in prime sharing environments -- social networks.

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Facebook, Instagram, and Pinterest are perfect social networks for memes because they're all sites where visual content thrives. Post your meme to your Facebook and Instagram pages accompanied by a witty remark or brief description, and pin it to an appropriate pinboard on Pinterest perhaps you can create a board dedicated to memes. You can also share it on Twitter, in addition to other niche social networks you might have a presence on -- just don't let meme creation detract from the primary reason your audience might follow you on these more versatile channels.

Don't just share your meme on social media. Create a blog post that presents a situation your meme reflects perfectly -- just remember to still add a call-to-action to the post so you can optimize it for lead generation and convert any visitors into leads. This will also give you something to link to when you share your meme in social networks. If you do decide to put your meme on your website -- either in a blog post or on another web page -- be sure to optimize that page for social sharing. Make it easy for your visitors to share your meme themselves by adding social sharing buttons , particularly for visual social networks like Facebook, Instagram, and Pinterest.

This will help to extend the reach of your meme, as visitors will share it with their own personal connections in social media, getting visibility for your meme beyond your direct network. Originally published Jun 11, PM, updated June 12 Contact Us. Investors Investor Relations. Subscribe to Our Blog Stay up to date with the latest marketing, sales, and service tips and news. Thank You! Get HubSpot free.

Marketing 10 min read. Written by Pamela Vaughan pamelump. What Is a Meme? They're Already Viral A concept doesn't exactly get classified as a meme if it's not fun, engaging, and wildly popular. They Attract Traffic, Likes, and Links Because memes are so share-worthy, they're fantastic for generating traffic and visibility to your social media accounts. They're Quick and Easy to Create For inbound marketers, content creation is a daily task. Be Like Bill Simplicity is the source of the funny in this meme. The fisherman, probably knowing this full well, is making a beeline to get his boat started and get out of the gator-infested waters.

Footwear is an important component of fishing attire. Many fisherman make it a priority to purchase shoes that provide durability and traction on a boat, while others look for shoes that are more suitable for a dock. Wearing fish flops is an intimidation tactic in the game of man versus fish. One of those people would rather play it safe, however. Woordhumor via Twitter. People run into some unsuspecting creatures while fishing.

This one might take the cake.

With strange, fang-like teeth and a massive mouth, this fish looks like a major predator. This appears to be the Goliath tigerfish, which is a massive African predatory freshwater fish. The Goliath tigerfish can grow to a length of nearly 5 feet long, and they can weigh up to pounds. There have been a number of incidents of the fish attacking humans in the Congo and other areas in Africa. There are plenty of rarities in fishing, and this is certainly one of them.

But while the creature has the appearance of a see-through fish, it is actually a planktonic tunicate. That in itself makes for a good story for the fisherman who caught it. That was certainly the case for one guy, who ended up with one of the most obscure fish the world has ever seen while out on a fishing trip. But it gets even crazier.

The 7 Funny People Reshaping Comedy Right Now

Nowadays, giving your fishing vessel a funny name is a pretty common practice. Cats are curious animals. Maybe they smelled fish, or maybe they just wanted to take a little fishing trip. There are two ways to drive a boat down a ramp and into the river. The first way is the correct way: Put your car in reverse, and back down the ramp until your boat is in the water.

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The second way, and incorrect way, is to drive straight into the river with your boat directly behind you. This picture shows what can happen when a fisherman makes the wrong decision. Instead of cutting bait no pun intended , this guy decided to test the strength of his catch. It very well could be a shark, judging by how far the fisherman got pulled off the dock!

The reel is probably the most important part of the fishing rod. Without a reel, a fishing rod is virtually useless. But as it turns out, there is more use to a reel than simply as a part of a fishing rod. In fact, a fishing reel has several uses. But its most unique use: holding or replacing the toilet paper roll. RotoRooter via Twitter. It takes a big fishing reel to be able to hold a roll of toilet paper, but according to this picture, it can be done. No one likes catching a snag, but this unlucky fisherman probably had a tougher time fixing his line than the average person.

Just look at that mess! With a tangle that bad, you might as well just throw away the line and replace it with a new one. IFLFishing via Twitter. Some catches are too big to fit in a picture. That was the certainly the case with this fish, which looks like it might weigh more than pounds! ExpressFishing via Twitter. What a picture, by the way. Connect with us.